Pot Noodle is a brand of instant noodle snack foods, available in a selection of flavours and varieties. Golden Wonder launched the Pot Noodle brand in the United Kingdom in 1977. The Golden Wonder brand was acquired by Unilever in 1995. Golden Wonder was then sold to Tayto in 2006 with Unilever retaining the Pot Noodle brand. Golden Wonder has since established another line of pot noodles called The Nation’s Noodle in direct competition with their old brand.
Golden Wonder introduced a similar convenience food “Pot Rice” in the early 1980s. It was made from dehydrated rice, wheat protein, vegetables and flavourings, sold in a plastic pot. “Pot Mash” was a similar branded mashed potato snack, sold by the makers of Pot Noodle in the UK and Ireland in the late 1990s. The pot noodle current flavours are Original Curry, Chicken and Mushroom, Beef and Tomato, Chinese Chow Mein, Sweet and Sour, Bombay Bad Boy, Piri Piri Chicken, Chilli Beef, Sticky Rib, Brazilian BBQ Steak and Sausage Casserole.
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